> Add Velocity to Advisory
Independent support for NEDs and Advisors.
We help advisors, Non-Exec Directors (NEDs), and boards reduce risk and realise the revenue potential of the companies they work with through focused, specialist sales and marketing expertise and experience.
> When We’re Usually Called
- There are ambitious growth targets to meet, but something feels a little off.
- You want greater confidence in the pipeline and revenue growth forecasts.
- You’re getting a fractured picture from separate sales and marketing reporting.
- You need a deeper, evidence-based view of sales and marketing execution to support a recommended change.
- You need a quick injection of experience to mitigate an identified risk or gap.
- You want support in turning an agreed strategy into practical execution.
> Answering 6 Key Questions
As a senior advisor or NED, you know that growth needs more than great products and people; it comes from a clear go-to-market strategy and disciplined execution. We help you look deeply into the business, answering the questions that determine whether a company is ready to realize its revenue potential.
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Where is growth stalling out?
We assess whether sales and marketing have the processes, positioning, and people needed to achieve their growth goals.
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Is the revenue team aligned?
We evaluate the funnel performance and process between marketing and sales to drive predictable revenue.
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Is this company well-positioned?
We assess the market category, the Ideal Customer Profile (ICP), pricing, positioning, and messaging.
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Where are the hidden risks?
We surface weaknesses in the pipeline if it's sustainable and repeatable, as well as potential blockers.
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Where are the opportunities?
We review the entire sales and marketing ecosystem to discover potential new market and channel opportunities,
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What needs to be done?
We support the NED, advisors, and board in making the necessary changes with a clear execution plan.
How We Help
Gain board-ready insight, pipeline confidence, identify risks, and surgical execution to support your board.
Revenue Readiness
We evaluate a company’s go-to-market fit, pricing and positioning within the category.
- ICP clarity
- Positioning messaging
- Demand generation model
- Sales marketing alignment
- Funnel predictability
You get a clear, evidence-based view of a company’s commercial maturity, revealing readines to scale and what must be fixed first.
Revenue Assessment
A fast, independent review of where revenue is stalling and how to unlock it. We identify:
- GTM gaps
- Pipeline fragility
- Messaging issues
- Team bottlenecks
- Efficiency opportunities
You receive actionable insight into where revenue is stalling across your portfolio and a prioritised plan to unlock faster growth.
Targeted Execution
We support NEDs and their boards with time-bound, clearly scoped execution to solve delivery gaps.
- GTM optimization
- Sales operations execution
- Content marketing strategy
- Revenue team alignment
- Talent identification and hire
An immediate injection of specialist expertise alongside the advsiors to accelerate revenue without adding headcount.
We work alongside executives, with accountability remaining firmly with management
> Got velocity?
Try our brand new Velocity Assessment, a simple online tool that steps you through the three main areas of focus for sales and marketing: Awareness, Revenue, and Trust, which we then use to create a score and a complementary personalized assessment, delivered to your in-box.
> Why NEDs and Board Advisors work with us
- Due diligence they trust - We’re experienced B2B revenue leaders, not career consultants.
- Independent, board-ready recommendations - Clear, practical, commercially focused. No fluff.
- Joined-up view of sales & marketing - we focus on the entire revenue system, not individual functions.
- Fast turnarounds - From 2-week assessments to 90-day GTM resets.
- Agile deployment - A rapid injection of experience and confidence to accelerate go-to-market.
> Ready to start?
Get a taste of what we do with a complimentary assessment, book a meeting, or just say hello!
Diagnose sales and marketing readiness with our Velocity Assessment.
Book a 30-minute consultation and let's explore how we can help.
Get in touch or connect and just say hello!
Worked closely with the CFO to understand and build a revenue operations function to provide board ready sales and marketing insight.
Provided the board with greater revenue certainty with a qualified pipeline, coverage of over £1.5m, and £500k of new business ARR closed in 9 months.