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The Revenue Department

Maybe you arrived here from a fun LinkedIn post, but there is some truth in our belief in a Revenue Department.

It's time for a change, for us to move away from siloed thinking when it comes to sales and marketing, chasing attribution and credit,  and build a team with a common goal. Revenue.

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Creating ART

Our experience shows that successfully scaling B2B businesses requires three things - Awareness, Revenue, and Trust (ART). Revenue is the north star, but that would make the acronym RAT, and who wants to create that?

This philosophy is supported by a proven methodology that has helped us connect the goals of the business with effective sales and marketing activities. 

 

Want your own Revenue Department?

You can learn more about how we create revenue departments in How we can help and  Our work or just get in touch and let's have a chat.

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